ADT Unveils New ADT Commercial Brand
Combines Multiple Strategic Acquisitions;
Delivers Broad Portfolio of Innovative Solutions
for Enterprise Customers
Las Vegas, NV., April 11, 2019 - ADT (NYSE: ADT), a leading provider of
monitored security and interactive home and business automation solutions in the
United States and Canada, today unveiled its new ADT Commercial brand and
positioning
video, as part of its multi-year expansion plans. Since the merger
with Protection 1, ADT has built upon its commercial capabilities and customer
focused approach combining more than ten strategic acquisitions, bringing
decades of experience to commercial and national account customers. ADT's
announcement is part of its participation in
ISC West, North America's largest
security industry trade show with more than 30,000 industry professionals and
1,000 exhibitors.
"Today marks the official start of significant expansion plans for the ADT
Commercial brand as we bring together numerous strategic acquisitions and
alliances we've recently achieved, including industry leader, Red Hawk," said
Dan Bresingham, Executive Vice President, ADT Commercial. "We are delivering an
expanded product portfolio and geographic reach to our enterprise customers,
combined with an obsession for customer service, high quality and commitment to
excellence."
Led by Bresingham, the ADT Commercial leadership team has a single-minded focus
on security and life safety - having spent the majority of their careers in the
industry. The ADT Commercial vision is to offer a unified approach to its
customers' security and life safety needs.
ADT Commercial brings together the experience, capabilities and offerings from
acquisitions, made since merging with Protection 1, with the goal of creating a
best in class security and life safety provider. Most recently, these
acquisitions include Red Hawk Fire & Security, Aronson Security Group, MSE
Security, Advanced Cabling and Commercial Protection Systems, Inc. ADT
Commercial will serve customers with a broad portfolio of solutions such as
enterprise risk management services, IP-based video and access control
technologies; intrusion detection; fire/life safety; sprinkler installation and
maintenance; banking and ATM sales and services; managed services; remote
monitoring via its owned and operated monitoring centers; security only networks
design, management and monitoring.
About
ADT
ADT is a leading provider of security and automation solutions in the United
States and Canada, protecting homes and businesses, people on-the-go and digital
networks. Making security more accessible than ever before, and backed by 24/7
customer support, ADT is committed to providing superior customer service with a
focus on speed and quality of responsiveness, helping customers feel safer and
empowered. ADT is headquartered in Boca Raton, Florida and employs approximately
19,000 people throughout North America.