Blue Line Technology Introduces Intelligent Facial Recognition

Robbery Deterrents - Theft Prevention - Greet Your Best Customer

Blue Line Technology is a security technology company developed by a group of retired law enforcement personnel with more than 120 years of collective experience in crime reduction strategies and deterrents. With this expertise, the team at Blue Line Technology has introduced a state-of-the-art facial recognition system designed to deter and prevent crime at the doorstep before it occurs.

78 percent of convenience store crime occurs between the hours of 11 pm and 5 am. Additionally, 90 percent of robberies involve a masked armed gunmen. First Line Facial Recognition is the solution. In addition to the violence prevention potential of Blue Line's security system, most retail locations report losses due to theft at roughly 3 percent. Implementing Blue Line Technology's software creates a unique deterrence factor, and can save a store thousands of dollars in shrinkage yearly.

Here's how it works...

With First Line Facial Recognition, pictures of known threats can be entered into the system and if someone approaches an entrance, the Blue Line Technology camera will immediately recognize them as a threat, alert management and security, and not allow them entrance. The system requires a readable face to unlock the door. This means if a subject approaches wearing a mask, he or she will be denied entrance. Additionally, the monitor can be positioned in a way that a potential criminal is made very aware that a system has caught their face on camera, acting as a significant crime deterrent. The first thing a criminal thinks of when determining whether or not to break the law is how easily they will be caught. If they know their face was caught clearly on camera, there is an excellent chance the criminal will not go through with their plan, and move to a location without this powerful technology. Most retail and grocery stores have a file of individuals who have been caught shoplifting, including their photo and personal information. Quality photos can easily be loaded into the First Line Facial Recognition system to alert store managers regarding the presence of known shoplifters. This allows for advance warning for protection against both shoplifting and fraud in checks and credit cards. An additional important feature is the ability to immediately synch any photo entry of a threat to users sharing a database. Even if the suspect in an offense should get away, their captured image can be shared with stores to avoid additional losses.

First Line Facial Recognition is a perfect addition to a retail location's surveillance systems already in place. It can use the existing monitoring and add alerts to the main panel. Blue Line Technology's system allows for the very best use of security and police officers for immediate response. The value-added is in locating violators prior to theft occurring, preventing violent confrontations, lawsuits and employee injuries.

First Line Facial Recognition integrates seamlessly, turning a security feed from passive to active. The simplicity of the Blue Line system is the key. The interface of the system is very easy to navigate. End users can build and completely control their own database.

Blue Line Technology is taking retail security against violent acts and loss prevention to another level, giving decision makers the unique opportunity to better protect their employees and customers, limit shrinkage, and provide excellent civil liability protection for their stores.

Watch our video here to see Blue Line in action.

View our PDF company presentation here.

See Blue Line's benefits to 24-hour businesses here.

For more information, contact Joseph Spiess, Senior Partner, at jspiess@bluelinetechnology.com