Tyco
Retail Solutions recently published a whitepaper focused on
retailers and organized retail crime. Over the next few days
the Daily will be publishing the report in parts. Here's
part two. To view the entire article
click here.
Defenses and countermeasures
Retailers have three general lines of defense against
Organized Retail Crime. Extending and refining current
store-by-store efforts is a good start, and offers excellent
returns on comparatively modest investments. Deploying new
technologies—often moderately priced upgrades to current
Loss Prevention systems—can defeat booster bags and EAS
jammers, forcing thieves to adopt riskier methods or choose
safer targets. And long-lasting success against Organized
Retail Crime will come only from organized response, across
stores, regions, and chains, and with the assistance of law
enforcement agencies and public policymakers. Let’s review
each approach:
Enhancing current approaches
Environment—Enhancing deterrence efforts
offers the most immediate results, the greatest
compatibility with current policies and training, and often
the lowest costs. "We prosecute" signage, hard to peel off
stickers with statements like "Sold only in XXX (retailer
name)" placed on items, small changes in store layout to
open sightlines in high-risk areas, and ORC-aware changes to
fitting room policies and staffing also cut incident rates
significantly. The visible presence of technologies like
Electronic Article Surveillance and video surveillance also
suppress both opportunistic and organized shoplifting.
Personnel—Visible, attentive Sales Associates are an
excellent defense against ORC,but most have no idea what to
look for. Training them in the behavior patterns of
organized criminals often will return the time and wage
investment many times over—and most retail organizations and
law enforcement agencies are happy to help. Loss prevention
staff are better trained, so deterrence depends on their
numbers, and deployment to high risk areas. "Loss Prevention
Greeters" who make eye contact with people at the store
entrance, monitor the exit, and flag suspect behavior are
established methods of reducing shoplifting, whether
opportunistic, habitual, or organized. Loss-prevention
specialists, for example investigators, offer more modest
initial returns, but can improve enforcement and recovery in
large-scale cases, and help build partnerships with other
stores and law-enforcement agencies.
Antifraud measures—Policies that block or complicate
monetization will have little effect on opportunistic or
habitual local shoplifters who steal merchandise for their
own use, but they strike at the heart of Organized Retail
Crime. Stricter policies governing issuance of cash receipts
can have a big impact: for example, simply marking "cash
plus store credit" purchase receipts with the amount of cash
involved blocks the most lucrative form of return fraud. And
“this store only” returns policies at high-risk stores
significantly impairs gift-card consolidation and online
monetization.
Detection—Expanding established Electronic Article
Surveillance and video surveillance programs based on
patterns of organized crime raises the risk of detection,
making stores far less attractive targets. Tagging and
monitoring denim apparel to deter a trickle of individual
thefts may not be a priority, but it makes sense when thefts
occur in bulk. Utilizing video surveillance to monitor
suspicious or repeating ORC criminals and alerting store
associates if a theft occurs provides another opportunity to
raise the risk of detection.
Tomorrow more on defenses
and countermeasures including new technologies.
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